# Market creation

## Alcor Exchange gives you the ability to open a new market for 2 existing coins that do not currently have a market pairing. 

![](https://1106702801-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-MJILKtslrmNIVV9CYCR%2F-MgH5FUd6DCt_KnW7cV0%2F-MgH_gIrNk7HwC7o7QJL%2Fimage.png?alt=media\&token=d67cbb5b-b71e-4919-b41e-9080d2b79d07)

To do this, first go to the "Markets" tab and look for the button that says "Open new market"

**"Why would I open a new market?"** 

* If you wanted to exchange any of your tokens for another one that there currently wasnt an exchange for.
* If you were developing your own crypto currency and wanted to give others the ability to purchase it using their existing other coins.